Targeted
Consumer Activity Rubric
Name ________________________________________
Period__________
Targeted Consumer Group______________________ Product ________________
Production of Resources Write-up: Each
member of the group will individually type up the production of resources
needed to produce your product. This will include natural resources, human
resources and capital goods. If you type it as a Google doc share it with me at
bockelmans@alstudent.org 6 5 4 3 2
1 0
Advertisement/Presentation: This
will be graded as a group. In class each group will have a poster board to
create an advertisement to excite potential buyers. This needs to be geared
toward the targeted consumer group that was chosen. Each group will also
present their advertisement to the class. You can get creative and act out a
skit, sing a song or even dress up! The ad/presentation needs to show
creativity and needs to be appealing. 6 5 4 3
2 1 0
Individual Participation: During
the class work days you will be assessed on your involvement with the activity.
Each member of the group needs to be an active participate working towards the
common goal (Ad/Presentation). Each
member of the group will get graded individually for their efforts. 3 2 1 0
Total
+_____/15 Percent ______
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